Universidad Nacional Micaela Bastidas, Licenciada por SUNEDU, por Calidad Educativa y Excelencia Académica

Marketing en el Punto de Venta: (Registro nro. 25107)

Detalles MARC
000 -LEADER
fixed length control field 01317nam a22003377a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250213091546.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180820b sp ||||| |||| 00| 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8497323815
040 ## - CATALOGING SOURCE
Original cataloging agency UNAMBA
Language of cataloging spa
Transcribing agency Biblioteca Central
Description conventions rda
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title spa
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Item number L82
-- 01
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lobato Gómez, Francisco
Relator term Autor
245 ## - TITLE STATEMENT
Title Marketing en el Punto de Venta:
Remainder of title Comercio y Marketing /
Statement of responsibility, etc. Francisco Lobato Gómez
Name of part/section/series (SE) [OBSOLETE] Gestión Comercial y Marketing
Medium [Impreso]
250 ## - EDITION STATEMENT
Edition statement [Primera edición]
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Madrid - España:
Name of producer, publisher, distributor, manufacturer Internacional Thomson,
Date of production, publication, distribution, manufacture, or copyright notice 2005
300 ## - PHYSICAL DESCRIPTION
Extent 199 paginas
Other physical details : Ilustraciones a colores, figuras, tablas
Dimensions ; 21 x 30 centímetros.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Sala general a domicilio
520 ## - SUMMARY, ETC.
Summary, etc. Este manual aborda desde una perspectiva muy actual y pegada a la práctica, las cuestiones más relevantes del Merchandising.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name E.A.P. de Administración
546 ## - LANGUAGE NOTE
Language note Texto en español
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 1627
Topical term or geographic name entry element COMPORTAMIENTO DEL CONSUMIDOR
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 1253
Topical term or geographic name entry element MARKETING
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name España
900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Numeration LIB
910 ## - USER-OPTION DATA (OCLC)
User-option data Mariela Gonzales Franco
-- 20/08/2018
911 ## - EQUIVALENCE OR CROSS-REFERENCE-CONFERENCE OR MEETING NAME [LOCAL, CANADA]
Meeting name or jurisdiction name as entry element Mariela B.A.
Number [OBSOLETE] 17/01/2023
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Institution code [OBSOLETE] 109201BCSGSC
Koha item type
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Biblioteca Central - Sala General Biblioteca Central - Sala General 08/20/2018   658.87 / L82 SK01SGL00573 08/20/2018 1 08/20/2018 Libros

Contacto

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